Digital Marketing Specialist

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Job Details

As a member of the APAC Education team of SAS, the digital marketer (individual contributor) will be responsible for enabling and delivering online solutions for the education business unit. This primarily includes the development and maintenance of the web presence, e-mail marketing campaigns, and campaign landing pages with lead generation focus and web advertising. The digital marketer ensures that the online component is part of all marketing initiatives, that corporate guidelines are followed, and the internet channel is integrated in the marketing-mix.

What we’re looking for:

  1. Bachelor’s degree in marketing, digital marketing, a related field of study.
  2. 3+ years of demonstrable experience in digital marketing, preferably in technology/B2B industry
  3. Excellent knowledge working with Content Management Systems (ex. Adobe Experience Manager) required.
  4. Experience using Adobe Suite, particularly Dreamweaver and Photoshop.
  5. Good knowledge of HTML and CSS.
  6. Excellent knowledge of online marketing concepts, processes, and best practices.
  7. Experience in Search Engine Optimization and Search Engine Advertising.
  8. Excellent communication Skills in English (Written & Verbal)

Qualification

  • Bachelor’s Degree in Marketing

Key Skills

  • Digital Marketing
  • B2B Marketing
  • CMS (Adobe Experience Manager)
  • Email Marketing
  • Landing Page & Lead Generation
  • SEO & Search Engine Advertising (PPC)
  • HTML & CSS
  • Adobe Suite (Dreamweaver, Photoshop)
  • Web Advertising
  • Strong English Communication

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